Forever Bottle

The 'Forever Bottle' is a design-focused response to the need for the world of fast-moving consumer goods to change. In a system where the consumption and discarding of short-lived products is the norm, Thankyou sought to stand out from the crowd by creating a high quality, enduring, design-lead alternative.

Designed in collaboration with MARX, the 'Forever Bottle' is our solution; a range of timeless, sleek, reusable vessels, crafted out of recycled aluminium and glass. With the aim of evolving and elevating the product interface of Thankyou's core range, we focused on creating a design language that distilled the brand into a timeless and refined product experience. Each bottle is designed to last and is refillable with Thankyou’s customised refill system.

Exploring with form, proportion, and materiality, the Forever range is created to be reusable based on its high quality construction and enduring design details. The touch pump of the assembly offers a large, ergonomic contact point for easy dispersion, while the sleek and classic form of the body provides heft and stability at the base. Every dimension, angle, radius, and impression has been fine-tuned and engineered to provide a refined consumer experience, whilst the material grade and surfaces have been thoughtfully finished to offer a premium feel and elevate the product interface in a tangible way.

Available now at www.thankyou.co
Best Design Awards New Zealand, Gold Winner
Discipline / Industrial Design, Strategy
Status / Available
Year / 2023

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